Monday, 20 June 2011

The Unique Herd

Unique is the new herd. Everyone is trying so hard to be different that they all fall for the same clichés, all succumb to the stereotypes.

Everyone is a rock star, not unusual hence that all singers, regardless of their music being blues or sufi or gospel are cheered with the mano cornuto by fans in music events.
Every person is trying so hard to be a rebel, that rebellion is almost mainstream now. The very act of being a conformist to the system is now an act of rebellion.

As you see, ever since Che adorned T-shirts, the world has changed. Ironic how an icon of communism became the most celebrated capitalist "picture" for mass consumption.

Even designers, who pride themselves in being individuals free from the herd, can be seen idolising a particular consumer electronic brand [you know the one I am talking about], or a certain small pocket-able notebook or even certain brands of stationery. Well, nothing wrong in that, that is, if we agree that there's no blind faith involved, nor peer factor.  So then Mr. Individual, kindly join the Fanboys Anonymous.

In my belief, the greatest triumph of the system is how it assimilates every wave that threatens it into a neat little package for public consumption.

So go on, be different, the crowd is waiting...

1 comment:

  1. your post reminds of an interesting article i read on fashion and its history and its cycles....
    fashion, rather couture fashion originated from the rich/affluent classes' wish to be different....these path breaking designs were then wanted by the rest of the masses and soon began to be emulated....then the rich wanted something different...so the styles changed again and again the the masses wanted it and it became high street...so and so forth....the article concluded that the fashion cycle would continue forever...coz the rich/affluent will always want to look different/unique and the masses will always want to be like them and then copy their styles so that soon its very common and everyone's wearing it.....and then the rich would want something different!!....

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